On Sept 21, leading sports betting and online casino operator BetMGM and NBC Sports unveiled a new relationship for the 2022 NFL season, featuring programming on different NBC Sports platforms as well as weekly integrations on Football Night in America (FNIA).
The most popular show in sports, FNIA, will showcase BetMGM in a range of content they produce, with a weekly section presented by Matthew Berry and ex-NFL quarterback Chris Simms. The stories and odds for the next SNF match on NBC, Universo, and Peacock will be the center point of this segment.
Statements From NBC Sports and BetMGM Representatives
Chief revenue officer Matt Prevost believes it is a fantastic chance to collaborate with the outstanding staff at NBC Sports and be able to interact with fans of football all around the country. BetMGM is eager to share with NBC viewers the insights of the BetMGM team as well as engaging segments that highlight the thrill of using BetMGM.
There are some other key points of this partnership that we should mention:
- Both Fantasy Football Happy Hour with Matthew Berry, which airs on weekdays on Peacock, and Fantasy Football Pregame, which airs on Sundays on Peacock, include full BetMGM odds and lines;
- Additional information on social media channels during the NFL season as well as access to Berry for selected boosts on BetMGM’s platforms;
- Chris Simms will offer special content on his social media channels and the Chris Simms Unbuttoned podcast during the 2022 NFL season and the 2023 NFL Draft.
According to Will McIntosh, CEO of NBC Sports Next, this new agreement with BetMGM will enable NBC Sports to widen its reach across devices and regions as the company continues to innovate within the quickly expanding sports-betting market. NBC Sports is eager to work with BetMGM and is thrilled about the potential opportunities this alliance can provide.
BetMGM’s Market Expansion
In addition to the BetMGM, NBC Sports EDGE, a member of the NBC Sports family, a very popular sportsbook and fantasy sports website, will provide content that highlights the teams and events that are having an impact on the football season on Peacock and across all NBC Sports digital platforms.
It’s been a busy year for BetMGM. They’ve entered new markets, made new friends, and expanded their reach. Recently it has been reported that BetMGM is set to launch Poker State Championship in Michigan, New Jersey, and Pennsylvania. This is exciting news, but it is also important to remember the importance of responsible gaming.
Responsible gambling education is still a top priority for BetMGM as it expands into new regions. In addition to GameSense, cutting-edge software created and provided to MGM Resorts by the BCLC, BetMGM is happy to offer tools to assist clients in playing responsibly. Customers may access responsible gaming resources directly via the GameSense page inside BetMGM’s mobile and pc services.